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AGENDA

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Wednesday, September 23
2:00-5:00
Registration & Exhibitor Set-up
3:00-5:00
concurrent workshops
ACH Basics: What Your Frontline Needs to Know
Alice Rainey, AAP - Consultant, GACHA

Fraudsters & Hackers & Liars, Oh My! Mitigating & Managing End-User Risks
David Peterson - Executive Vice President, Goldleaf Financial Solutions

Best Practices for Setting Exposure Limits for Your Originators
Pam Rodriguez, AAP, CIA, CISA - SVP, Risk Management, Eastpay
5:00-6:00
Welcome Reception
Thursday, September 24
7:00-8:00
Registration & Continental Breakfast
8:00-9:15
general session

Opening Remarks
Follow the Yellow Brick Road: the Future of ACH

Rich Oliver - EVP & Retail Payments, Product, Federal Reserve Bank of Atlanta

9:15-9:30
Transition Break
9:30-10:30
concurrent sessions
Government Payments Case Studies
Lisa Andre, AAP – Supervisory Management Program Analyst, FMS/ Philadelphia Financial Center
The Underserved Generation: Attitudes about Banks, Credit & Lending Among Consumers Under Age 35
Greg McCrery - Partner, eCom Advisors
The Ups and Downs of Non-Compliance: Inside the ACH Audit
Pam Rodriguez, AAP, CIA, CISA - SVP, Risk Management, Eastpay
10:30-11:00
Networking Break
11:00-12:00
concurrent sessions
ACH and RDC Legal and Regulatory Check-up
Paul A. Carrubba – Attorney, Adams and Reese, LLP
What is SWIFT?
Christian Vega – Commercial Manager, SWIFT
“Jump in – The Water’s Fine”
Ellen Heffner – Director, Product Management, ECCHO
12:00-1:15
Lunch
1:15-2:15
concurrent sessions
eBilling for Everybody: NACHA’s EBIDS Report Card
Mike Taipale - Senior Payment Systems Consultant, Federal Reserve Bank of Cleveland
Global Clearing and Settlement
Gene Neyer – SVP, Product Manager, Fundtech
Steve Wojciechowicz, AAP, CTP – Commercial Manager, SWIFT
Handling Day 2 Exceptions with Image Exchange and RDC
Angie Smith, AAP – Senior Manager of Education Services, ViewPointe, LLC
2:15-2:45
Networking Break
2:45-3:45
concurrent sessions
I Survived September 18!
Laurie Appelbaum, AAP – Member Service & Communication Manager, EPN
Nedelka Bell – Senior Account Manager, Federal Reserve Bank of Atlanta
Angela Morris, AAP - ACH/Operations, Appalachian Bancshares, Inc.
Controlling ACH Settlement Risk
Beth Broome, AAP – Business Systems Analyst, Fiserv
The Next Generation of RDC – The Small Business Market Heats Up
Bill Phillips – Group President, Enterprise Payment Solutions, Jack Henry & Associates/ProfitStars
  The Evolving Role of the Payments Risk Manager
Paul Henniger – Director of Fraud Solutions, Actimize
3:45-4:00
Transition Break
4:00-5:00
general session
New Leadership – New Vision
Jan Estep - President and CEO, NACHA
5:00-6:30
Networking Reception
Friday, September 25
7:00-8:00
Continental Breakfast/AAP Breakfast (AAP Breakfast by invitation)
8:00-9:30
general session
Remote Deposit Capture, Part One – The Debate
David Peterson - EVP, Goldleaf Financial Solutions
John Leekley - Founder & CEO, RemoteDepositCapture.com
Remote Deposit Capture, Part Two – The Last Word
Tony DaSilva, AAP, CISA – Examiner, Federal Reserve Bank of Atlanta
9:30-10:00
Networking Break
10:00-11:00
concurrent sessions
The Differences Among WEB, TEL, CIE, RCC: Is it Internet Banking or Not?
Fred Laing III, AAP, CCM – President, UMACHA
Dissecting Card Chargebacks
Diana Kern, AAP – Senior Trainer, SHAZAM, Inc
Martha Pascale, AAP – Director of Electronic Banking Services, The Brand Banking Company
The Few, The Proud, The AAPs!
Dominic Plumeri, AAP – Director of Member Services, ALACHA
11:00-11:15
Transition Break
11:15-12:15
concurrent sessions
What's Up with the WSUPP? And Other Exception Items...
Sean Carter - Senior Director of Education & Rules Development, NEACH
Marketing in a Down Market: Selling ACH Services in Today’s Troubled Times
Kevin Moland – VP Product Manager, Goldleaf Financial Solutions, Inc.
The Rules of Risk Management
Mary Gilmeister, AAP – President, WACHA
12:15-1:00
Lunch
12:30-1:30
general session
(during lunch)
The FBI: The Inside Story of a 100 Year War on Crime
Jeff Lanza - Retired FBI special agent
1:30-1:45
Conference Wrap-up & Giveaways

 

SESSION DESCRIPTIONS

Workshops

ACH Basics: What Your Frontline Needs to Know
Alice Rainey, AAP - Consultant, GACHA

Many financial institutions attribute their growth to their successful transformation to a sales culture; however, the need for customer service is essential to an institution’s success. Financial Institutions are not unique in this area by any means, nor is this anything new. The customer experience is not just about whether the staff is friendly or the tellers at the drive-through give lollipops to kids. It comes down to whether or not the branch can handle what should be routine transactions and inquiries. The ability to communicate effectively with your customer means understanding the basics. This workshop is designed to provide the information necessary to equip you and/or your employees with the tools for exceptional customer service when dealing with ACH payments.

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Best Practices for Setting Exposure Limits for Your Originators
Pam Rodriguez, AAP, CIA, CISA - SVP, Professional Advisory Services & Education, Eastpay

Are you prepared to manage credit risk in the ACH Network? In today’s tough economic times Exposure Limits are the most effective tool to mitigate ACH Credit Risk. This session will provide an understanding of exposure limits, criteria needed to evaluate your originators and set appropriate exposure limits, review of exposure limits and handling of over-limit file activity. You will learn why financial institutions should perform ongoing credit analysis on ACH originators, how to approach ACH credit analysis and what underwriting standards should be required for approving new originators and expanding existing originators’ ACH activities. Credit risk controls that are implemented together by lending and ACH operations personnel ensure that your financial institution will strike the right balance between risk and reward.

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Fraudsters & Hackers & Liars, Oh My! Mitigating & Managing End-User Risks
David Peterson - Executive Vice President, Goldleaf Financial Solutions

The speaker in this workshop will explore the practical approach to identifying, quantifying and managing ACH risks and compliance requirements from end-to-end. As the scope and volume of ACH payments has increased significantly, so have the risks banks face from operational failure, credit defaults and fraud. Some issues banks previously controlled within their operations center are now being done at the customer site – how does this shift affect underwriting, managing temporal risk, protecting yourself against fraudulent transactions and possible data breaches? Using real examples, the speaker answers the question of what you need to do to protect yourself, what steps you must take to Know Your Customer and how you can determine the right mix of payments as he examines the full payments picture.

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General Sessions

The FBI: The Inside Story of a 100 Year War on Crime
Jeff Lanza - Retired FBI special agent

In this presentation former FBI Agent Jeff Lanza will educate and entertain you. But more importantly, he’ll inform you on how to prevent crime and how to stay safe from current scams and frauds being perpetrated on our society today. Jeff Lanza spent 20 years in law enforcement, during which he investigated corruption, fraud and the mob. Jeff is a nationally recognized spokesman who has shared his knowledge and insight on Larry King Live, The Today Show, Good Morning America and CNN. Don’t miss this opportunity to hear the inside story of risk management on today’s most important and timely issues: identity theft, crisis communication and employee ethics.

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Follow the Yellow Brick Road: the Future of ACH
Rich Oliver - EVP & Retail Payments, Product, Federal Reserve Bank of Atlanta

Future growth in the ACH network must leverage new ideas and new applications in search of the long pursued all electronic payments system. Does same-day ACH bring us closer? Don’t miss Rich Oliver examining the impact of check’s contraction, its convergence with the ACH and how same-day ACH was born. He will look at the role of innovation in helping FIs and companies address critical payment strategies. What are the implications to the ACH Network and can it remain a safe, low-cost channel for both B2C and B2B transactions? What are the risks for rapid growth and the adoption of new payment options? Come hear what the industry must do to ensure the continued success in electronic payment adoption.

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New Leadership – New Vision
Jan Estep - President and CEO, NACHA

Jan Estep became President and CEO of NACHA in 2008. She will share her perspective on the ACH Network within the context of today’s dynamic financial services environment. The session will include a discussion as to how the ACH Network is being utilized, the balance between risk management and innovation and how the ACH Network can be leveraged to provide value to all participants.

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Remote Deposit Capture, Part One – The Debate
David Peterson - EVP, Goldleaf Financial Solutions
John Leekley - Founder & CEO, RemoteDepositCapture.com

Would you argue that Remote Deposit Capture is risky business needing very stringent controls or would you be on the side of the fence that not only sees RDC as the best payment solution since sliced bread but also thinks all the talk about risk is nonsense? Perhaps you are still on the fence and have not yet formed an opinion about RDC. No matter what your view, this energetic discussion will entertain as well as inform you on how to make the business case for RDC. Join these two industry experts to hear valid points on both sides of the debate. Before you take sides, you will want to stick around to hear “The Last Word” from the Federal Reserve Bank Examiner himself, Tony DaSilva.

Remote Deposit Capture, Part Two – The Last Word
Tony DaSilva, AAP, CISA – Examiner, Federal Reserve Bank of Atlanta

Regardless of the business case and industry opinions, one thing is for sure – the Examiner always gets “The Last Word.” You listened to the debate about the validity of the risks and have weighed the pros and cons. Now hear the reality about what to expect from a federal examination of your Remote Deposit Capture operation.

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Concurrent Sessions

ACH and RDC Legal and Regulatory Check-up
Paul A. Carrubba – Attorney, Adams and Reese, LLP

This session is just what the doctor ordered! Well…perhaps not the doctor but the examiner for sure! How confident are you that your electronic payment agreements meet all of the regulatory requirements and adequately protect your institution? As paper checks are converted to either images or ACH items, the rules for processing, returns and adjustments are different. What are the governing regulations, laws, clearing house rules, etc. that you must consider when processing electronic payments? As the payments landscape continues to change rapidly, are the governing rules and regulations keeping up with the pace? What changes in legal governance can we expect in the future? Join Attorney Paul Carrubba to learn how to protect your organization during these turbulent times while providing customers with exciting electronic payment mechanisms.

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Controlling ACH Settlement Risk
Beth Broome, AAP – Business Systems Analyst, Fiserv

Settlement is the essential function of ACH payments and with it comes risk. Controlling ACH settlement risk by monitoring and reporting exposure limits is not just a good idea anymore, it is a necessity. In this session, attendees will come to understand the definitions of settlement risk. Further discussion will outline how to implement operational control methods to better mitigate ACH settlement risks.

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The Differences Among WEB, TEL, CIE, RCC: Is it Internet Banking or Not?
Fred Laing III, AAP, CCM – President, UMACHA

There is a fine line between some SEC codes and the rules that differentiate them. In this session you will come to understand the authorization requirements for Internet Initiated Entries (WEB), Telephone Initiated Entries (TEL), Customer Initiated Entries (CIE) and Remotely Created Checks (RCC). Once you understand the authorization requirements, you will learn what regulations cover which transactions

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Dissecting Card Chargebacks
Diana Kern, AAP – Senior Trainer, SHAZAM, Inc
Martha Pascale, AAP – Director of Electronic Banking Services, The Brand Banking Company

There are a myriad of reasons why consumers ask for card chargebacks. Some of these reasons are legitimate; for example, a person may detect a charge error. Or perhaps a customer dissatisfied with a product or service they've paid for may ask for chargeback services. However, a good number of return card charges are due to fraud. By understanding the reasons available and possible you can then plan your action steps to resolving and mastering the card chargeback process. Hear from industry experts the ins-and-outs of the chargeback. Also hear from local community banker case studies that can help give you and your frontline the tools to handle card disputes efficiently.

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eBilling for Everybody: NACHA’s EBIDS Report Card
Mike Taipale - Senior Payment Systems Consultant, Federal Reserve Bank of Cleveland

Billers are now sending ebills to consumer customers and receiving corresponding payments via NACHA’s EBIDS pilot (Electronic Billing Information Delivery Service), which uses the ACH as the delivery channel for the ebill enrollment, bill presentment and payment transactions. Consumer customers see bills and make payments through their bank’s online banking service. In this session, discuss case studies, including benefits, organizational preparation requirements, success criteria, transaction volumes and future plans regarding EBIDS. Participants are able to evaluate the strategic business and operational opportunities to be gained from leveraging the ACH to support EBPP between billers and banks.

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The Evolving Role of the Payments Risk Manager
Paul Henniger – Director of Fraud Solutions, Actimize

Major new fraud threats and compliance burdens are converging on the corporate treasury manager at a time when every part of the organization is being asked to do more with less. A shift is taking place with external fraud. Attacks are being directed at the Corporate Originator rather than the financial institution. Lessons learned from experiences in managing risks associated with similar payment types in the US, UK and Latin America show that this shift also represents an opportunity to achieve major efficiencies by combining and coordinating different areas of risk management.

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The Few, The Proud, The AAPs!
Dominic Plumeri, AAP – Director of Member Services, ALACHA

In 2008, 441 payments industry professionals passed the AAP exam and 281 AAPs were reaccredited through the continuing education program, bringing the nationwide total of AAPs to over 3550. Accredited ACH Professionals are confident, determined payment professionals who have earned the respect of their industry peers. They lead by example and support NACHA’s mission to promote the development of electronic solutions that improve the payments system for the benefit of its members and their customers. By attending this session, you will understand the value of you, or one of your staff members, becoming an AAP. You will learn about the preparation time needed, study resources available and how to sign up for the test.

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Global Clearing and Settlement
Gene Neyer – SVP, Product Manager, Fundtech
Steve Wojciechowicz, AAP, CTP – Commercial Manager, SWIFT

In this session, attendees will be presented with an overview of various options for making and receiving international payments, covering types of settlement and clearing business models. Attendees will also learn what types of payments they can expect to receive as an RDFI in the United States. Attendees will leave with an understanding of the options for making international payments and practical steps for ensuring that an international payment makes it to the beneficiary. Insight will be provided how European payment systems function. These concepts will be illustrated by a tour through how cross border payments make it from end-to-end.

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Government Payments Case Studies
Lisa Andre, AAP – Supervisory Management Program Analyst, FMS/ Philadelphia Financial Center

The Speaker will provide real life experiences of government payments using several case studies of serious problems she has seen across the Government Payments world. Drawing from reclamations, incorrect account numbers and more, the speaker conducts a forensic analysis of what went wrong and offer suggestions on how to avoid these problems. Attendees will also gain a better understanding of Green Book compliance.

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Handling Day 2 Exceptions with Image Exchange and RDC
Angie Smith, AAP – Senior Manager of Education Services, ViewPointe, LLC

Don’t let exception items slow down your payments operation! This session will address frequently asked questions concerning how to handle day two exceptions and returns when processing an image exchange cash letter. Exceptions encountered with Remote Deposit Capture will also be highlighted. Come hear from the “Check Industry Expert,” Angie Smith, the latest exceptions and how to process them.

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I Survived September 18!
Laurie Appelbaum, AAP – Member Service & Communication Manager, EPN
Nedelka Bell – Senior Account Manager, Federal Reserve Bank of Atlanta
Angela Morris, AAP - ACH/Operations, Appalachian Bancshares, Inc.

This session gives a discussion about the realities of IAT now that it is in effect. How is it impacting every day operations? Now that all the planning and preparations are over, what happened during the implementation?

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“Jump in – The Water’s Fine”
Ellen Heffner – Director, Product Management, ECCHO

A stay-at-home vacation is just the thing in this tough economic environment. So how does that relate to image exchange? You can certainly stay close to home yet reach out and touch the world when there are no geographic barriers to the exchange of checks via image. Come and hear about the latest trends in check imaging and how rules and agreements are used to provide the necessary legal framework for what is rapidly becoming a ubiquitous payments process. In this session you will learn how to ‘dip your toes’ into the image pool, the various channels for exchange and how warranties provided by rules can protect the exchanging parties.

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Marketing in a Down Market: Selling ACH Services in Today’s Troubled Times
Kevin Moland – VP Product Manager, Goldleaf Financial Solutions, Inc.

In today’s difficult economy, electronic payment services are more valuable than ever. In the face of continuing financial gloom, what business wouldn’t be interested in cutting costs, improving efficiency, and managing their funds more effectively? Never before have your institution's ACH products been so strategically well placed, and yet…. The list of ACH originators you support is expanding at a snail’s pace. Or, even worse, the number is the same as it was last year and the year before. What will it take to bring your customers’ needs and your capabilities together? This session will cover the core tenets of marketing/selling electronic payment services. We’ll talk about a grand plan, discuss down-to-earth ideas, and share experiences that will help each attendee formulate a reasonable, “doable” ACH sales plan.

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The Next Generation of RDC – The Small Business Market Heats Up
Bill Phillips – Group President, Enterprise Payment Solutions, Jack Henry & Associates/ProfitStars

Lights, Camera, Action! Remote Deposit Capture (RDC) has truly been an action-packed adventure, with unprecedented financial institution adoption leaving standing room only! The excitement continues as the sequels stars Microbusiness. How does this rewrite the script for institutions that currently provide RDC, considering the diversity and unique business requirements of small businesses? With small businesses viewing RDC as a way to improve their productivity and cut costs, this session will provide informative, relevant and timely advice for FIs on how to serve this emerging market.

And now that consumers are also demanding star RDC billing what are the implications for solutions delivery and transaction integrity for institutions? What are the risks and rewards, and will they be showstoppers or a hit?

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The Rules of Risk Management
Mary Gilmeister, AAP – President, WACHA

In recent years and today, the banking industry and regulators have devoted additional attention to ACH risk management. As part of this effort, NACHA’s Risk Management Advisory Group (RMAG) was formed. The NACHA Risk Management Strategy and the U.S. Department of the Treasury’s Office of the Comptroller of the Currency (“OCC”) Bulletin 2006-39 (“Bulletin”) of September 1, 2006 are two significant milestones. In spirit of those two milestones comes the approval of Ballot #4-09, Risk Management and Assessment Rule. Ballot #4-09 codifies within the Rules additional risk management practices that are common in the industry that would improve risk management in the ACH Network when utilized by all DFIs. Codifying such practices in the Rules ties the performance of basic risk management practices into the Rules and sends a strong message to the industry about the importance of risk management. Session participants will understand RMAG’s objective and the goals of the Risk Management Strategy; and learn about critical RMAG initiatives designed to address Network safety and soundness.

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The Underserved Generation: Attitudes about Banks, Credit & Lending Among Consumers Under Age 35
Greg McCrery - Partner, eCom Advisors

The customer base of most U.S. financial institutions is aging. Many FIs are struggling to effectively serve Gen Y and younger Gen X consumers, who use prepaid cards, alternative payments, payday lenders and check cashers at a significantly higher rate than older Gen X’ers and Baby Boomers. In this session, eCom Advisors presents groundbreaking new research on attitudes toward financial institutions, credit and lending among “35 and under” adults. The results are highly compelling and often surprising, as the study reveals consumer attitudes toward building good credit, beliefs around financial institutions helping younger customers establish themselves and perceptions about whether or not financial institutions take advantage of customers with limited credit history. The study examines consumers that have been turned down for a bank account, credit card or loan and the resulting effect on their attitude toward the FI and the likelihood they will do business with that FI in the future. This session will be practical and actionable – exploring products and services that FIs can offer today that will better meet the needs and expectations of younger, underserved and underscored customers.

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The Ups and Downs of Non-Compliance: Inside the ACH Audit
Pam Rodriguez, AAP, CIA, CISA - SVP, Risk Management, Eastpay

This session explores the basics of the ACH Audit and The Rules Audit Enhancement Rule which recently passed and will take effect in 2010. The new Rule will promote more effective annual audits of compliance with the NACHA Operating Rules by Participating Depository Financial Institutions. Better audits will facilitate compliance with the Rules and ultimately lead to lower risk and higher quality in the processing of ACH payments. The speaker will review the requirements found in Appendix Eight of the NACHA Operating Rules and explore the best practices auditors are looking for. The speaker will also address some common mistakes and how to avoid them.

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What is SWIFT?
Christian Vega – Commercial Manager, SWIFT

This session will describe the purpose and role of SWIFT. The advent of the IAT has brought more attention to this organization and what part it plays in the payments market. Learn the history of the organization and how it affects global financial telecommunications and how your organization might also be impacted.

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What's Up with the WSUPP? And Other Exception Items...
Sean Carter - Senior Director of Education & Rules Development, NEACH

In 2009, NACHA’s voting members were asked to cast their votes on two specific amendments to the NACHA Operating Rules that have a direct impact on how your exception item processing will be handled. Both the Authorization and Returns Ballot #2-09 and the Stop Payments and Regulation E Ballot #3-09 were approved by the voting membership. Not only will your customer service staff need to know how to handle these upcoming Rule changes but so will your back office operations. Attendees will learn how the Written Statement has again morphed, how to implement a Stop Payment and for how long.

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